British Dyslexia Association

The team at Principle are brilliant. They came in at short notice and helped the British Dyslexia Association develop a set of sharp, well-informed, evidence-based policy recommendations in the lead-up to the Jamie Oliver dyslexia documentary and our follow up work in Parliament and with Government. They have also supported us in producing a powerful report on young people with dyslexia and their experiences in education, helping us make it truly hard-hitting.  Their expertise has made our advocacy work much more impactful — a real step up — and has helped us increase the reach and influence of our work with policymakers, parliamentarians, civil servants and, importantly, our community.  

CEO Ellen Broomé, British Dyslexia Association, 2025