Fresh thinking for charities:
Policy, public affairs, and campaigns.

Principle is an award-winning not for profit consultancy working for charities and NGOs.
We help charities to achieve lasting change.


Who we are

We’re an innovative, award-winning social enterprise founded with one aim in
mind: to help charities to get their voices heard when it matters.

About us

What we do

From strategy and campaign management, to research and training, our services make a real difference to our clients.

Our services

Who we work with

We’re proud to count some remarkable charities among our client list – read more about them here.

Our clients

Persuasive. Passionate. Principled.
“Principle clearly outcampaigned and outinfluenced our opposition.”

IMG_8155Campaigns Director, Global Witness

Who we work with.

More client stories

Let's talk

We'd love to hear from you.

Get in touch