Case Studies:

Melanoma Focus

Health

2022 - ongoing

We supported Melanoma Focus to secure cross-party political support for Melanoma Awareness Month in May 2022 and 2023 with busy parliamentary drop-in events.

IMPACT

Organised busy parliamentary drop-in events for Melanoma Awareness Month in May 2022 and 2023.
Helped Melanoma Focus to drive forward the campaign to exempt factor 30+ sunscreen from VAT, working closely with cross-party political champions.
The sunscreen exemption campaign has received support from more than 40 cross-party MPs, including two former Health ministers.
A Westminster Hall debate on exempting sunscreen from VAT saw multiple MPs rise in support and prompted a response from the Treasury.

Melanoma Focus provide support and information for patients, carers and healthcare professionals while commissioning and funding innovative research.

Children at the Table: Developing an integrated influencing campaign for the Children’s Charities Coalition

Childrens' rights
Education
Poverty

Principle consulting client The Hepatitis C Trust at the Welsh Assembly

nurtureuk

Childrens' rights
Education

All case studies

As a result of receiving ongoing support from Principle, we've had huge successes in our advocacy work. In the past year our parliamentary profile has increased a vast amount, Principle helped us to secure a meeting with the immigration minister as well as put our agenda in front of the Home Affairs Select Committee.
We Belong

Principle have quickly become an essential part of our team once more, improving our engagement with MPs and other stakeholders, and raising our profile amongst policy makers. We find their perspectives and insight from across the charity sector a fantastic resource, whilst their ability to adapt to our organisation’s ways of working, their can-do attitude, and clear dedication to our cause are all greatly appreciated.
Laura Lehman, Head of Marketing and communications

Principle Consulting have bought extensive research and public affairs expertise to the Patient Information Forum’s work on integrating the provision of health information into the delivery of care. From day one, the consultants have felt like members of our team, getting up to speed with the topic area quickly, and driving the project forwards. We really appreciate their committed, proactive and flexible approach.
Joint Head of Operations, Patient Information Forum

Achieving cut through during the pandemic has been challenging, but thanks to the expertise and support of Principle Consulting, the work we did to highlight the impact of COVID-19 on our community gave us the platform we needed to raise the profile of rare autoimmune conditions with key decision makers and the opportunity to help shape solutions.
CO-CHAIR, RARE AUTOIMMUNE RHEUMATIC DISEASE ALLIANCE (RAIRDA)

Principle Consulting have made a real impact with our work to see improvements in migraine care
Rob Music, chief executive of The Migraine Trust

Principle provided strategic public affairs insight and campaigns advice, including ensuring our campaign objectives reached senior decision makers and the wider public. They've been brilliant on the creative side, supporting us to develop a highly engaging campaign video and microsite.
Children's Charities Coalition

I consider the call to bring Principle on board in March last year as one of my very best decisions as a leader.
James Radford, Director of Strategy & Communications, St John Ambulance, July 2021

Principle Consulting made sure that our voice was heard when it mattered most. As an organisation whose people and services felt the worst ravages of the pandemic, we needed a consultancy we could trust to help us lobby behind the scenes and raise our voices in public – and Principle have done just that.
Emily Bird, Head of Communications, MHA

It has been an absolute pleasure working with Principle. Our Consultant hit the ground running and was an integral part of the team.
John James, Chief Executive

Events invitations, insight & more

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All awards and accreditations

Influencing with principle.

Principle Consulting (trading name) is the same company as Principle Affairs Ltd, company number 05467588 (full details available on Companies House).