Case Studies:

Melanoma Focus

  • Health

2022 - ongoing

We supported Melanoma Focus to secure cross-party political support for Melanoma Awareness Month in May 2022 and 2023 with busy parliamentary drop-in events.


  • Organised busy parliamentary drop-in events for Melanoma Awareness Month in May 2022 and 2023.
  • Helped Melanoma Focus to drive forward the campaign to exempt factor 30+ sunscreen from VAT, working closely with cross-party political champions.
  • The sunscreen exemption campaign has received support from more than 40 cross-party MPs, including two former Health ministers.
  • A Westminster Hall debate on exempting sunscreen from VAT saw multiple MPs rise in support and prompted a response from the Treasury.

Melanoma Focus provide support and information for patients, carers and healthcare professionals while commissioning and funding innovative research.

Events invitations, insight & more

We don’t like to bother our subscribers with regular emails, but when we do send updates, we try to make them worth reading. Sign-up to find out for yourself, and you can always unsubscribe at any time.

Influencing with principle.

Principle Consulting (trading name) is the same company as Principle Affairs Ltd, company number 05467588 (full details available on Companies House).

Privacy Policy